HubSpot wouldn't be HubSpot if they didn't keep constantly innovating. New updates are constantly being released - so many that sometimes you can't see the forest for the trees. But which updates really make an impact on your daily work? To make it easy for you, each month we select the most relevant HubSpot updates. So in just 15 minutes, you'll be fully up-to-date and ready to get the most out of HubSpot!
Content:
Update 1: Upcoming Sunset: Legacy Standard Sandbox
Update 2: Support for multiple teams in HubSpot
Update 3: Remove specific values from multi-checkbox properties with the Workflows Edit Record action
Update 4: Celebrate won deals with on-screen confetti
Update 5: How do you better manage & recognize spam in HubSpot Forms?
Update 6: Help Desk Spaces and Custom Views now available for Pro+ users
Update 7: How to make your Customer Agent smarter and test email responses better.
Update 8: How do you now follow followers of your LinkedIn Personal Accounts in HubSpot?
Update 9: How do you now add Custom and Cross-Object Reports to CRM records?
Update 10: Formula Fields in Custom Report Builder.
Update 11: How do you now track company progress through lifecycle stages?
On March 16, 2026, HubSpot will discontinue the Legacy Standard Sandbox. If you are using a legacy sandbox now and don't migrate in time, you will lose access to that sandbox after that date. In practice, that means that test environments, integration testing and release preparation could suddenly grind to a halt.
Do you already use the sandbox extensively? Then this deadline comes with risk. We want to prevent integrations, workflows, and data flows from suddenly breaking, or your team having to put out fires right before a release.
Are you still using the sandbox only to a limited extent? Then this is the perfect moment to set up a solid sandbox approach right away, so you can test safely and deploy to production in a controlled way going forward.
If you would like to think this through with us, feel free to get in touch. We can then clearly outline the impact and advise on the route that fits best.
HubSpot now allows users to be full functional members of multiple teams simultaneously. This means that team members have equal rights within all their teams for routing, workflows and reporting without limitations to one main team.
Why this is important
Many organizations work with teams across regions, departments or roles. Previously, users could only fully participate in one team, which created confusion and inefficient task distribution. With this update:
In short: more flexibility, less management and consistent routing.
Here's how it works ➡️ The team model in HubSpot has been simplified and now consists of two parts:
Note that if you use a team in a routing rule, all members of that team will receive work from now on. Therefore, check your team assignment to avoid surprises.
Inbox-based automatic assignment is not included in this update for now.
Availability
Professional Customer Platform & Enterprise Customer Platform.
HubSpot extends the Edit Record workflow action with a new option: you can now remove specific values from a multi-checkbox property, without deleting the entire field. This allows you to selectively edit lists within workflows.
Why this is important
The Edit Record action is one of the most powerful workflow actions in HubSpot. Until now, multi-checkbox properties often required you to clear all values and rebuild to remove just a few options. This caused:
This update keeps your workflows simpler and your CRM data accurate, without cumbersome workarounds.
The remaining selected values are automatically retained.
Availability
Professional & Enterprise Customer Platform
HubSpot is making celebrating successes even more fun! From now on, you'll see confetti on the screen when a deal is won. This gives every closed success an instant visual celebration.
Availability
Professional & Enterprise Customer Platform.
Marketing, Sales, Service, Data and Smart CRM (Pro & Enterprise)
HubSpot is improving the way spam submissions are displayed and managed in forms. Spam is now easier to find, understand and clean up immediately.
Why this is important
Spam submissions were often difficult to locate and assess. With this update, you can get a quicker understanding of spam severity and take more targeted action, saving time and keeping your data cleaner.
Here's how it works
Per form:
Go to Marketing > Forms and open a form. In the new Spam tab, you'll see spam insights, blocked submissions and actions to view, release or (bulk) delete submissions.
Across all forms:
Go to Marketing > Forms > Analyze and open Spam submissions to view spam across all forms, filter and perform (bulk) actions.
In addition, spam protection settings such as Bot Filtering and reCAPTCHA are now accessible directly from the form details.
Availability
All hubs and tiers
HubSpot is expanding Help Desk functionality by making Spaces and Custom Views available to Service Hub Pro+ customers and giving users with Account Access more control over managing these tools.
Why this is important
Here's how it works
Availability
Service Hub Pro and Enterprise (Service Seat required).
Did you know that your Customer Agent is now faster, more accurate, and more testable? With this update you can not only preview email responses, but your agent can also use structured data to answer customer questions. This makes your agent a lot smarter and more customer-centric.
Why is this important?
Email requires well-formulated, complete responses. At the same time, your most valuable information often lives in spreadsheets and tables. Now your agent can:
Here's how it works
Availability
HubSpot Credits, Professional & Enterprise Customer Platform, Content Hub Professional & Enterprise, Marketing Hub Professional & Enterprise, Data Hub Professional & Enterprise, Sales Hub Professional & Enterprise, Service Hub Professional & Enterprise
HubSpot Social reporting can now collect and display follower statistics from LinkedIn Personal Accounts. To access this data, you must reconnect your LinkedIn Personal Account(s) to HubSpot.
Why this is important
LinkedIn is offering more and more statistics through its API for Personal Accounts. With this update, you can:
How it works.
Please note that during the week of Jan. 19, 2026, HubSpot will start backfilling follower statistics for the past 365 days for all reconnected accounts. Reconnect your account(s) before Jan. 19 to include this historical data.
Availability
Professional Customer Platform, Enterprise Customer Platform, Marketing Hub Professional, Marketing Hub Enterprise
Did you know that you can now integrate advanced report cards directly on CRM records? This allows you to see merged data from multiple objects and external sources, and get a complete overview without leaving the record page.
What can you do now?
Why is this important?
CRM users need contextual insights without switching pages. Single-object reports were a limitation and made it difficult to get a complete picture of customer data. With this update, you have instant insight into all relevant data, conveniently on the same page.
Who gets this?
Commerce Hub Professional & Enterprise, Content Hub Professional & Enterprise, Marketing Hub Professional & Enterprise, Data Hub Professional & Enterprise, Sales Hub Professional & Enterprise, Service Hub Professional & Enterprise, Smart CRM Professional & Enterprise
Did you know that with HubSpot's latest update, you can create calculated fields directly in your reports? Formula fields allow you to perform complex calculations, such as conversion rates, adjusted revenue or discounts, without exporting data to spreadsheets.
What can you do now?
Why is this important?
Formula fields take work away from HubSpot and make it easier to get real-time insights. For example, you can:
Did you know that you now have four new business properties to see how businesses move through their lifecycle? These properties provide insight into the timing and duration of each stage in your sales process.
What can you do now?
Why is this important?
These properties allow you to better understand how businesses move through your sales process, discover opportunities for optimization and improve your conversion rates.
Availability
Content Hub Professional & Enterprise, Marketing Hub Professional & Enterprise, Data Hub Professional & Enterprise, Sales Hub Professional & Enterprise, Service Hub Professional & Enterprise, Smart CRM Professional & Enterprise
Schedule a demo with one of our specialists!
Until the next update! - At Webs, we'll keep you updated. 🚀