At Webs, we often work with scale-ups that are on the path from 1 million to 10 million Euros in ARR. Most of them show a similar growth pattern: they often have a strong focus on winning new...
Marketing 10 min readAt Webs, we often work with scale-ups that are on the path from 1 million to 10 million Euros in ARR. Most of them show a similar growth pattern: they often have a strong focus on winning new...
Marketing 10 min readAt Webs, we often work with scale-ups that are on the path from 1 million to 10 million Euros in ARR. Most of them show a similar growth pattern: they often ...
Let me introduce myself. My name is Steven, and I'm the VP of Marketing here at Webs. I've built a career helping B2B companies that are sales-heavy become ...
B2B is still very much about the product/service (product-centric) and selling this product/service. As a result, historically, too little attention has been paid to customer service. Especially in more traditional B2B companies, the high level of attention paid at the start of the customer relationship soon dwindles once the services or products have been supplied...
B2B companies that are engaging with IT/SaaS do now take customers and the internet as their starting point. However, still an incredible number of B2B companies are neglecting opportunities in the commercial digital domain...
It’s one of the most important factors by which you can differentiate yourself from competitors: good service delivery. But how?
Many organisations assess their company’s health based on the number of new business deals closed. How many phone calls does sales make to potential new customers? And how many opportunities is sales able to convert to new deals? There's less focus on existing customers. But why?